
Goals

Brand Image

Drive to store

Lead generation

Sales increase

The issue
How to accompany Pierret in the development of an alternative solution to Batibouw?
Our solution
Creation of the « Customized Weekends » concept.
360° campaign in Belgium and France.
65%
of commercial transformation
+220%
of transformation during the "Customized Weekends" vs Batibouw
52.000
sessions on the website